Hurley x Black Girls Surf launch partnership to build is women’s and girl’s apparel businesses. The surfwear giant is set to expand looks and have more to offer! Black Girls Surf works to help surfers of color acheive their career goals of becoming pro surfers! The deal is comprised of a multi-year partnership that includes athlete sponsorship, collaborative apparel, events, co-marketing iniatives and more. This will be a hit. Awareness and Marketing work hand in hand.
Photo Courtesy: Hurley x Black Girls Surf